“Do you belong to our rewards program?”
It’s a question heard with ever increasing frequency when shopping. Big and small, businesses are implementing savings programs to reward loyal customers. The pitch of why the memberships are so beneficial can get old (especially from over-zealous but well-meaning sales clerks), but for the places we frequent most, they can save us money.
For women, salons are much-used establishments. While a rewards program may not seem likely for a salon, business-savvy owners are beginning to offer their clients club memberships. These memberships offer customers special services and discounts in return for a modest annual fee. Nothing ridiculous or unreasonable, of course, but just enough to entice clients to join and earn the salon a little extra revenue. For members, service discounts can be available from manicures to haircuts. Some salons use cards that track the number of haircuts clients have had. After a certain number of cuts, the next is free. Priority appointment scheduling can also be an added perk, as well as special retail sales and pricing for birthdays and special occasions. It’s an excellent way to retain clientele and even cultivate new business. If your customers feel specially treated, why would they go elsewhere?
For a free Washington state salon insurance quote, or a review of current coverage, contact Homer Smith Insurance today. Visit our website or call directly at 888-433-0031. By packaging your coverage, let us help you get the rewards you deserve. An independent insurance agency, we are licensed in, and serve, the beauty salon insurance needs of Washington state.
Erin Stork, Homer Smith Insurance